Market research indicates an increasing number of wealthy consumers in Cleveland are interested in landscape architecture based on sustainable design. Currently, only two exist—neither of which focuses on eco-friendly planning nor are certified by green organizations. provides a premium, sustainable service for customers with disposable incomes, large yards, and a love of nature.
Within a business plan, your company description contains three elements: (1) mission statement, (2) history, and (3) objectives. Think about what motivates you, what causes and experiences led you to start the business, the problems you solve, the wider social issues you care about, and more.
See what your business plan should include As a development bank, BDC has been working with entrepreneurs for over 65 years to develop business plans that help them succeed.
Our business plan template is designed to allow you to prepare a professional plan, and take your business to the next level toward growth and success.
The next step is to outline your ideal customer as well as the actual and potential size of your market.
Target markets—also known as personas—identify demographic information like: If your target market is too broad, it can be a red light for investors.For example, if your product is perfect for people with money to hire landscape architects, listing “anyone with a garden” as your target market might not go over so well.The same is true with your market analysis when you estimate its size and monetary value.In love with the outdoors, they want to enjoy the beauty and serenity of nature their own backyard—but don’t have the time or skill to do it for themselves.Market research shows the opportunity for Landscape Inc.In addition to big numbers that encompass the ; meaning, local numbers or numbers that apply the grand total to your specific segments.Landscapers Inc.’s ideal customer is a wealthy baby boomer or a member of Gen X between the ages of 35 and 65 with a high disposable income. They’re a working professional or recently retired.Expert Hub’s award-winning team of Staff Writers deliver unique, insightful and curated content from successful business leaders, authors and subject matter experts.This highly-experienced team understands the information that business readers are looking for, what’s unique and impactful, and how to distil key ideas into actionable insights.It communicates who you are, what you plan to do, and how you plan to do it. But, bear in mind, a business idea is will not invest in a startup or small business without a solid, written plan.Investors want to know you have product-market fit, a solid team in place, and scalability—which is the ability to grow sales volume without proportional growth in headcount and fixed costs.