Business Studies Lesson Plan

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Like all businesss, it needs to take account of and respond to influences in the external environment.

About this case study: This case study looks at how Syngenta, one of the world's leading plant science businesses, is meeting the dual challenge of increasing crop yield and producing alternative fuels.

For anyone at this time of year, starting to plan for September may seem like a hard task! then it will aid your organisation for the new term!

How about including some new starters to get students thinking when they come into the classroom after the summer holidays? Challenge the students with some interesting questions in their first lesson, such as: ‘Should a business be focused on being ethical or increasing profits’ or ‘To what extent is market domination key in the technology industry?

About this case study: As a result of Carefully reading the Case Study, students should be able to: know that Castrol’s heritage is based on a combination of technical excellence in the development and production of oils and a focus on meeting the needs of customers, understand key elements of the dynamic marketing environment in which Castrol operates, and that Castrol has responded to this environment by providing technically superior products, know that Castrol’s oils and lubricants are designed to meet the need of a variety of market segments.

About this case study: As a reult of carefully reading the Case Study, students should be able to: understand that the business environment is uncertain and volatile, know that businesses cannot avoid taking risks, value the importance of businesses and households obtaining insurance cover against risk.

The argument that Jim Collins makes is that the best businesses make greatness look effortless, and they deliver greatness consistently. We can all (hopefully) plan and deliver a good lesson, what makes us great teachers is the ability to do this day in day out.

Whilst great lessons, just like great businesses, come in many forms a simple checklist might look something like: Do students in your classes: For teachers then achieving consistent greatness breaks down to one thing: student engagement.

Most importantly, these activities are tried and tested; they have been used with our own classes and tweaked according to student feedback.

We are constantly challenging ourselves to move from ‘good’ to ‘great’, and we designed the Resource Pack with that goal in mind.

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