Bhopal Gas Tragedy Communication Failures Case Study

Bhopal Gas Tragedy Communication Failures Case Study-79
This disaster raised some very serious ethical issues as well such as careless In the eyes of the government, the company could do no wrong” (Browning, 1993).As in many ethical challenges in business, the lack of oversight or lack of enforcement of policies contribute to the dilemma.

Tags: Brief Essay On N CultureNuig Phd ThesisRole Of Media In 21st Century EssaySolve This Problem For MePersonal Essays Medical SchoolPersonal Finance EssayHamlet Family Relationships EssaySales Territory Business PlanStopping By Woods On A Snowy Evening Essay OutlineEngineering Personal Statement Advice

management at the cost of plant safety” (Browning, 2003).

Safety issues were virtually ignored at the Bhopal plant.

Union Carbide's initial crisis communication strategy centered on the financial costs of the tragedy, limiting its legal/financial responsibility for the deaths of thousands of innocent people, the future of the corporation, the stockholders and Wall Street analysts who valued the company's stock and pressure from worldwide consumer and environmental groups (Higgins, 1985, p.14).

The difficulty in getting accurate information from India severely hampered Union Carbide's ability to get information out quickly to the media. Communication scholars and those who study crisis management remain divided about the overall effectiveness of Union carbide's communication strategy regarding the Bhopal incident (Wilkins, 1987; Higgins, 1987).

As a result, the company's first formal release regarding the Bhopal incident came one week after the tragedy (Smith, p. The Company's efforts were also hampered by the often conflicting interests of the various stakeholders in the tragedy.

The Indian Government saw events one way; it wanted to ensure, (1) that it was not held accountable for the events in Bhopal, (2) that it was seen as a victim of Union Carbide's lax safety and maintenance procedures, (3) that it visibly demonstrated that the Indian Government could handle the disaster and medical relief response and (4) that the local government retained its credibility with the population (Shrivastava, p. This strategy placed the Indian Government at odds with Union Carbide and led to the arrest of the CEO when he arrived in India. The impression derived from mass media coverage of the incident focused on the drama of the initial event rather than on in-depth coverage of its possible causes (Wilkins, 1987).

The cause of the MIC release is still a matter of some debate and controversy.

However, it is clear (Shrivastava, 1987) that human, organizational and technological factors to include safety procedures, maintenance operations, reduced staffing, and low morale may all have been involved in the sequence of events leading to the chemical release.

This led to an overall impression of "stonewalling" by the company and thus reduced the effectiveness of their overall attachment strategy (Shrivastava, p. Some note that given the horrific nature of the tragedy, Union Carbide's strategy was about as effective as could be expected under the circumstance, (Higgins, 1987).

Others however, point to Union Carbide's lack of preparation in planning for a crisis (Shrivastava, p.99) which led to a lack of available information and a perception that the company was unsympathetic to the victims. Union Carbide's leadership was faced with what could be described as a mix of crisis types (Coombs, 1995, p. The Bhopal incident contained elements of both an accident in that the events at the plant were beyond the company's ability to entirely control and transgression in that allegations of the plant's lax safety and maintenance standards directly contributed to the deadly chemical leak.


Comments Bhopal Gas Tragedy Communication Failures Case Study

  • Union Carbide

    Analysis Case Study Union Carbide/Bhopal On December 3, 1984, more than. what tactics and responses to take to the Bhopal tragedy Kurzman, 1987. Initially, Union Carbide's corporate communications staff strongly recommended the. it visibly demonstrated that the Indian Government could handle the disaster and.…

  • PDF The Bhopal Gas Tragedy and its Aftermath A.

    Union Carbide, 2016 Some see the settlement of the Bhopal case as yet. the workers informed failed to act upon the warnings in time to contain the leak. Continuous studies since then have shown that MIC caused severe damage to the. to communicate to investors and stakeholders, a distance between the disaster.…

  • Case Study Action Plan Union Carbide Bhopal Accident.

    Free Essay Case Study Action Plan Union Carbide Bhopal accident. had a poisonous gas leak from their pesticide plant in Bhopal, India.…

  • PDF The Bhopal gas leak Analyses of causes and.

    PDF The Bhopal Gas Leak, India 1984 is the largest chemical industrial accident ever. Haddon's and Berger's models for injury analysis have been tested. social environment is hidden, and it is too complicated personal communication. on how to behave in case of a leakage, and if they had been.…

  • An analysis of the Bhopal accident

    Such as the Mexico gas explosion, Bhopal and Chernobyl. the MIC in case of release, by spraying alkali. leak, the management decided to pressurize tank E611. Failure of shift operator to communicate information on pressure.…

  • The Bhopal disaster and its aftermath a review - NCBI

    Widespread crop failures and famine on the subcontinent in the 1980s led. Several epidemiological studies conducted soon after the accident showed. Health effects of the Bhopal methyl isocyanate gas leak exposure 8, 30-32. morbidity, mortality and material loss in the case of industrial accidents.…

  • Case Study Bhopal Gas Tragedy 1983-84 - Case Studies.

    Please read the featured article Lesson from Bhopal Gas Tragedy 1983-84 By Dr. not be timely or effective enough to prevent catastrophic failure of the tanks". As you read and analyze case studies your reflective comments are invited. Along with proper communication, an engineer must follow up and continue to.…

  • Case 9-2 A Classic Bhopal—A Nightmare for Union Carbide

    Its crisis—or, you be the judge, how it failed to do so. History. Effective communication is an essential. chemical-turned-gas was lethal to humans because. hypothesis as to how the tragedy in Bhopal happened. 1This case was developed from a case study authored by two University of Central Florida students, Fred.…

The Latest from ©